Sunday, March 20, 2011

Background Research

Brief
"An international publishing house is about to start a new advertising campaign via adverts broadcasted on diverse television stations. It's main aim is not to promote the actual publishing house but rather individual non-fiction books. Potential clients will therefore be open to choose from where they would want to buy their books since they are distributed worldwide... They are organising a world-wide competition for the best 1 minute advert which must be 60 seconds in length, based on a non fiction book and must fall under the 'G' rating criteria"




The Client:
Sunflower Books
And the book I chose is called "Sunflower Guide Malta, Gozo & Comino"

Published September 15, 2007 by Sunflower Books.

Format: Paperback
Number of pages: 136
Dimensions: 8.1 x 4 x 0.5 inches
Weight: 4.8 ounces

Here are some books published by "Sunflower Books" such as: Algarve, Azores Adventure Guide, Ibiza & Formentera, Scottish Highlands: And The Isle Of Skye.


Deadline
May 23rd 2011 but plans are still being discussed.

Budget
[Still being discussed]

Technical Resources
JVC camera and tripod confirmed but rest of the equipment still needs to be discussed.

Technical Constraints
[Still being discussed]

Target Audience
This is targeted mainly at tourists who want to come visit Malta and explore the area.

Legal and Ethical Issues
[To be updated]

Regulation
PG

[NOTE: STILL NEEDS TO BE UPDATED]

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